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Details
The fifth annual national training event for everyone working in charity
Description
BOOK BEFORE 31 JULY FOR EARLYBIRD DISCOUNT
Come to the Charity Writing and Publications Training Day to radically improve your writing and publications.
You’ll leave with the editorial skills to generate more impact and more income for your organisation –
guaranteed.
This year’s workshops are longer, more thorough and more interactive than ever before, with new 90-minute slots so you can explore topics in depth.
In association with event partners Jennifer Campbell, Reason Digital and Captiv8.
Information downloads
For
A national training event for everyone working in charity sector writing, publications, design, photography, media, marketing and more. Whether you’ve been before or are a newcomer, the Charity Writing and Publications Training Day is a can’t miss event.
Learning Outcomes
With all new content from the charity sector’s most experienced communications experts and trainers, you’ll
learn how to:
- Make your writing powerful and effective
- Create excellent e.newsletters
- Put together brilliant news and features
- Write effectively for social media
- Make the most out of multimedia
- Edit and proofread like a pro
- Create compelling case studies
- Write successful fundraising applications
- Put together attention-grabbing press
releases
- Produce amazing annual reports
Content
BOOK BEFORE 31 JULY FOR EARLYBIRD DISCOUNT.
Band A: £153, Band B: £184 and Band C: £243
Foundation level workshops (F) offer a comprehensive overview of the topic, with lots of examples and insight. You’ll leave with a new understanding of the topic from an expert, along with some really useful tips you can start applying to your publications straight away.
Masterclasses (M) will be more interactive, building on the foundation workshops (or any current knowledge you have on the subject) and going into more depth. Experts will work with you to deconstruct examples of good and bad practice, lead critiques of your own writing (bring it along!) and discuss how best to apply what you’ve learned.
Workshop sessions: We have completely updated the workshops for 2013
9am: Registration, welcome and networking
9.30am: Choose one of the options below
Session 1: (F) Create a great website: the secrets of fantastic web copy
Session 2: (F) Master the basics, make
your writing brilliant
Session 3: Make the most of
multimedia
Session 4: How to write great
fundraising applications
11am: Choose one of the options below
Session 5: (M) Create a great website: the secrets of fantastic
web copy
Session 6: (M) Master the basics, make
your writing brilliant
Session 7: Become an editing and
proofreading expert
Session 8: Create compelling case
studies
1:30pm: Keynote speaker: How to unlock your creativity: Michael Hart, creative director, The Union advertising agency
2.20pm: Choose one of the options below
Session 9 : (F) Become an
e.communications master:
writing for social media,
e.newsletters and blogs
Session 10: (F) Release your inner journalist: great charity
news and features
Session 11: Turn your words into
money: writing
effective fundraising copy
and direct mail
Session 12: How to write a press
release that gets results
3.50pm: Choose one of the options below
Session 13: Become an
e.communications master:
writing for social media,
e.newsletters and blogs
Session 14: (M) Release your inner
journalist: great charity
news and features
Session 15: Inject life into your
annual report
Session 16: Grab attention, grab
support: writing for
marketing and campaigning
5.20pm MEET THE SPEAKERS
A chance to chat with workshop speakers and network with other delegates over a glass of wine (or soft drink!). Speakers will be happy to answer any additional questions or critique your own publications – bring them along!
DROP-IN PRINT AND DESIGN SURGERY
Drop-in print and design surgery
Event co-sponsors Captiv8 will be running an all-day surgery providing advice and solutions for your print, design and mailing projects. If you’re looking for creative ideas or simply need some impartial, professional and informed advice, Captiv8’s print director Simon Dean and creative director Andrew Chapman will be on hand to answer your questions. They’ll help you get the best from your next project whether it’s an annual report, campaign material, newsletter or direct mail. Reserve your 20-minute surgery slot by emailing simon@captiv8uk.co.uk
Description
BOOK BEFORE 31 JULY FOR EARLYBIRD DISCOUNT
Come to the Charity Writing and Publications Training Day to radically improve your writing and publications.
You’ll leave with the editorial skills to generate more impact and more income for your organisation –
guaranteed.
This year’s workshops are longer, more thorough and more interactive than ever before, with new 90-minute slots so you can explore topics in depth.
Venues and Dates
London
Charity Centre, Directory of Social Change, 24 Stephenson Way, London NW1 2DP
Fees
Band A £153.00
Band B £184.00
Band C £243.00
[Price Bands]
Band A: Voluntary and community organisations with a turnover of up to £500,000.
Band B: Voluntary and community organisations with a turnover of over £500,000.
Band C: Statutory and commercial organisations.
You can also:
Book by post / fax