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Cultural Giving is the first guide in the UK to focus on individual giving for the arts and heritage.
It is aimed as much at trustees and chief executives as the fundraising staff of cultural organisations, although many of the issues and solutions could be applied to charities across all sectors.
Using a case study format to illustrate how the techniques described have worked for a range of different organisations, the book gives plenty of realistic models to follow.
There are also vivid examples of how not to do it and specialist advice on a number of topics, including board development, data protection, research, tax and wealth screening.
'It really is the best single volume guide to fundraising in the arts that I have ever come across. ... there is so much useful material in it!'
Simon Woods, Chief Executive, Royal National Scottish Orchestra
'...clear, concise, full of relevant up-to-date information.'
Nigel Hinds, The Place
'Looks set to become an invaluable complement to the work already available on individual giving to the arts in the UK.'
Colin Tweedy, Chief Executive, Arts & Business
- ISBN 978 1 903991 80 0
- 344 page(s)
- 1st edition, 2006