Looking After Your Donors

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Details

by Karen Gilchrist

Fees

£14.95

(or you can order by post / fax)

In Stock

Description

This book is about building relationships with the people and organisations who have made a donation to your cause.

If you look after your donors, the chances are that you will raise more money from them in future. Using real-life case studies, this guide shows you how to:

- plan your programme of donor development
- analyse your supporter base and research other potential donors
- secure repeat donations and new support
- evaluate how well you look after your donors.



Additional Information

  • ISBN 978 1 900360 76 0
  • 244x169mm
  • 96 page(s)
  • 1st edition, 2000
  • January 2000

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