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Details
Duration: 2 days
Aims
This comprehensive course will enable participants to gain an understanding of the legacy marketplace, its opportunities and threats.
For
Anyone responsible for developing a pragmatic and effective legacy strategy.
Learning Outcomes
Anyone responsible for developing a pragmatic and effective legacy strategy.
Content
- Developing a cost efficient and effective research programme to plan a sensitive campaign
- Developing the best case for support and legacy vision
- Identifying and prioritising potential legacy prospects
- Assessing risks and benefits of each legacy marketing tactic and methods of communication
- Face to face techniques for group and one-to-one presentations
- Evaluating success – is it possible?
Venues and Dates
London
Charity Centre, Directory of Social Change, 24 Stephenson Way, London NW1 2DP
Fees
Band A £375.00
Band B £475.00
Band C £600.00
[Price Bands]
Band A: Voluntary and community organisations with a turnover of between £100,000 and £500,000.
Band B: Voluntary and community organisations with a turnover of over £500,000.
Band C: Statutory and commercial organisations.
You can also:
Book by post / fax