Information and communication

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Main Content: Information and communication

Marketing

Writing for the Web

Learn how to write text for the web and how it differs from printed text. Explore website layout, text structure and learn from award-winning websites. Includes feedback on your current website and ways to improve it.

1 day

  • London 21 November 12

    • Learn moreon "Writing for the Web"

    Fees

    Band A £145.00

    Band B £240.00

    Band C £360.00

    [Price Bands]

    Band A: Voluntary and community organisations with a turnover of between £100,000 and £500,000.

    Band B: Voluntary and community organisations with a turnover of over £500,000.

    Band C: Statutory and commercial organisations.

    Organising Events

    The basic skills needed to plan a successful conference or other major event for those new to event planning. Identify what makes a great event, define SMART primary and secondary objectives, explore budgets and promotion.

    1 day

  • London 01 November 12

    • Learn moreon "Organising Events"

    Fees

    Band A £200.00

    Band B £300.00

    Band C £390.00

    [Price Bands]

    Band A: Voluntary and community organisations with a turnover of between £100,000 and £500,000.

    Band B: Voluntary and community organisations with a turnover of over £500,000.

    Band C: Statutory and commercial organisations.

    Social Entrepreneurship or For Purpose Organisations

    New Course

    1 day

  • London 05 October 12

    • Learn moreon "Social Entrepreneurship or For Purpose Organisations"

    Fees

    Band A £145.00

    Band B £240.00

    Band C £360.00

    [Price Bands]

    Band A: Voluntary and community organisations with a turnover of between £100,000 and £500,000.

    Band B: Voluntary and community organisations with a turnover of over £500,000.

    Band C: Statutory and commercial organisations.

    Writing Effective Promotional Material

    Produce professional literature that will draw the required response from the reader. Bring your examples and current projects for discussion, learn how to balance persuasion, tone and style and include measurable calls to action.

    1 day

  • London 12 November 12

    • Learn moreon "Writing Effective Promotional Material"

    Fees

    Band A £200.00

    Band B £300.00

    Band C £385.00

    [Price Bands]

    Band A: Voluntary and community organisations with a turnover of between £100,000 and £500,000.

    Band B: Voluntary and community organisations with a turnover of over £500,000.

    Band C: Statutory and commercial organisations.

    Creating a Simple Marketing Strategy

    A one day course to provide beginners with all the elements they need to construct a simple, low-budget, but sustainable marketing strategy for achieving their organisations’ key aims.

    1 day

  • London 30 October 12

    • Learn moreon "Creating a Simple Marketing Strategy"

    Fees

    Band A £145.00

    Band B £240.00

    Band C £360.00

    [Price Bands]

    Band A: Voluntary and community organisations with a turnover of between £100,000 and £500,000.

    Band B: Voluntary and community organisations with a turnover of over £500,000.

    Band C: Statutory and commercial organisations.

    Effective Marketing for Small Organisations

    For those who need a basic understanding of marketing and practical methods to implement. Includes the marketing mix & toolbox, profiling, segmenting, targeting, good copy, and overview of a marketing strategy.

    1 day

  • London 20 September 12

    • Learn moreon "Effective Marketing for Small Organisations"

    Fees

    Band A £200.00

    Band B £300.00

    Band C £385.00

    [Price Bands]

    Band A: Voluntary and community organisations with a turnover of between £100,000 and £500,000.

    Band B: Voluntary and community organisations with a turnover of over £500,000.

    Band C: Statutory and commercial organisations.

    Get it Read, Not Deleted – Secrets of a Successful E-Newsletter

    Practical tools on how to write sparkling copy, and to produce and send an e-newsletter. Explores methods of production, frequency, content, format and hot tips for getting your copy read.

    1 day

  • London 27 September 12

    • Learn moreon "Get it Read, Not Deleted – Secrets of a Successful E-Newsletter"

    Fees

    Band A £200.00

    Band B £285.00

    Band C £375.00

    [Price Bands]

    Band A: Voluntary and community organisations with a turnover of between £100,000 and £500,000.

    Band B: Voluntary and community organisations with a turnover of over £500,000.

    Band C: Statutory and commercial organisations.

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    Media

    Making the Most of the Media

    Increase your organisation’s print, broadcast and electronic media and impact your message. How to write press releases and pitches to editors and journalists that will be read and developed.

    1 day

  • London 11 December 12

    • Learn moreon "Making the Most of the Media"

    Fees

    Band A £200.00

    Band B £300.00

    Band C £385.00

    [Price Bands]

    Band A: Voluntary and community organisations with a turnover of between £100,000 and £500,000.

    Band B: Voluntary and community organisations with a turnover of over £500,000.

    Band C: Statutory and commercial organisations.

    Media Skills Training

    Engage effectively with print and broadcast media to raise your organisation’s profile, promote its activities and safeguard its reputation. Includes media interviews, producing great stories, crisis management.

    1 day

  • London 18 September 12
  • London 06 December 12

    • Learn moreon "Media Skills Training"

    Fees

    Band A £145.00

    Band B £240.00

    Band C £360.00

    [Price Bands]

    Band A: Voluntary and community organisations with a turnover of between £100,000 and £500,000.

    Band B: Voluntary and community organisations with a turnover of over £500,000.

    Band C: Statutory and commercial organisations.

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    Page Last Modified: 11/11/2011



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