The crowd funding guide for charities
In the last few years the crowd funding phenomenon has exploded. Entrepreneurs, business-owners, social enterprises, charities, film-makers and artists of all kinds now routinely raise large and small sums of money on crowd funding sites. Done properly, crowd funding, can be an efficient and reliable way of getting projects off the ground that might otherwise never see the light of day. But the failure rate for crowd funding campaigns is high. It can be confusing, hard work and, if things go wrong very expensive.
This thorough and authoritative book is the first to look at the rapidly changing world of crowd funding from all sides. As befits the subject, much of the advice has been crowd-sourced, bringing tips and comments from experts in all aspects of crowd funding, as well as dozens of case studies of specific campaigns, both successful and unsuccessful.
Who should buy the book?
Essential for anyone interested in this exciting new way of raising funds and doing business.
What does it cover?
- Understanding the difference between different platform and work out which one is best for you.
- Planning and running a successful campaign and what to do if it goes wrong.
- Investing as part of the crowd and maximise your returns
- Setting up your own crowd funding site, and other ways to make money from the crowd funding explosion.
About the author
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