The Fundraiser Who Wanted More

This is a story about a charity fundraiser who learned five valuable secrets.

The Fundraiser Who Wanted More

‘I guess I just want more’, said Claire, ‘In the sense of getting better at what I do, and being able to make a bigger difference.’

This is a story that will help you understand precisely how to model these strategies, so that you take more action, feel more confident and raise a lot more money.

Who should buy this book?

All fundraisers.

What does it cover?

Five fundamental laws of fundraising that will transform your results.

‘Rob’s courses always boost your confidence because he helps you believe you can apply the strategies he shows you. I loved this fantastic book for the same reason – not only does he show you what to do, he helps you want to get on with it.’

Gemma Peters, former Director of Development, King’s College, London


‘If you care about your cause, your charity and your ability to make a difference then do yourself one massive favour: read Rob’s book.’

Mark Bishop, former Director of Fundraising, Prostate Cancer UK


‘Raising a lot of money for your charity is not easy, but there are always things you can do to make it easier. Reading this excellent, inspiring book will definitely help. It is full of simple techniques that will increase your ability to secure those very valuable gifts and partnerships.’

Victoria Stephenson, former Head of Major Donors, UNICEF UK


‘I lead a team of fundraisers, so I know the many things that can make our job difficult. This book is refreshingly different because not only is it highly readable, it is also provides clear steps for how you can become more successful when talking to your donors. If you want to secure more gifts for your charity, read this book.’

Charlotte White, Head of Individual Giving, National Trust


‘If you want your team to be more confident, proactive and persuasive, let them read this book.’

Andy Harris, former Director of Fundraising and Communications, Breast Cancer Care

Look inside

Have a look inside The Fundraiser Who Wanted More.

About the author

Rob Woods

Award-winning trainer Rob Woods has worked in fundraising since January 2000. Originally a fundraiser for the NSPCC, since becoming an independent trainer and coach in 2007 he has helped more than five thousand fundraisers and directors, chief executives and trustees. Rob has helped organisations of every size, from small charities with little dedicated fundraising resource, to some of the world’s leading charitable organisations. His clients include Cambridge University, CRUK, Oxfam, Macmillan Cancer Care, and The British Heart Foundation. He is a tutor for the Institute of Fundraising Academy.

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