Patrons, Presidents and Personalities

Details

by Eileen Hammond

Published by DSC

In Stock

Description

High-level volunteers for charities, while not being part of the formal governance structure, have a serious impact upon a charity’s profile, PR and general development. Many charities need to know the most appropriate time to recruit such volunteers and how best to use their services.


This book covers:
- the difference between patrons, presidents and personalities
- how to identify and find high-profile volunteers
- how to choose an appropriate celebrity
- understanding what they can do for you
- how to recruit celebrities
- how to manage the relationship.

Patrons, Presidents and Personalities is an essential text for any charity looking to benefit from a relationship with high-profile volunteers.

‘Eileen brings a colossal weight of experience to an
important and often overlooked part of fundraising. Don’t
even consider using patrons or celebrities without first
reading this.’

Lindsay Boswell , Chief Executive
Institute of Fundraising

‘This excellent book is a breath of fresh air. Written with the confidence that comes from great experience and spiced with the author's own inimitable humour, it offers the reader a sensible, step-by-step approach to the pros and cons of working with high-level personality supporters.’

Bridget Cluley
Fundraising Consultant and Trustee