Tiny Essentials offer

This little book tells you all you need to know about introducing, planning and implementing a strategy that’s right for you and your organisation. What’s more, it’ll give you all this valuable insight and information in just about an hour, as that’s all the time it will take you to

No one in the world knows more about donor loyalty than Professor Adrian Sargeant. He doesn’t just talk about donors and donor loyalty and he doesn’t just rely on anecdotes from those donors that he has read about or met. His observations are underpinned by detailed research. In a specialist

Few fundraising specialisms hold more promise than the development of potential major donors. Equally, few areas of fundraising have hitherto been so neglected. This little book contains in their purest, most distilled form the priceless secrets of a vast fundraising opportunity. Like the other ‘Tinys’, it can be read

Foundations and trusts hold the keys to a treasure trove for the well-organised and discerning fundraiser. By following the simple steps so clearly outlined in this small book you can increase your organisation’s share of this treasure, by learning how to approach the right people at the right time in

When Warren Maxwell suddenly finds himself propelled into accepting the chair of the medium-sized voluntary organisation on whose board he serves, he has to think and act fast. How can he stop his board from sinking into irrelevance? How can he ensure that his board becomes a beacon of best

Join Kate, a new recruit to the fundraising profession, as she uncovers the seven essentials of her chosen career by visiting and asking three seasoned practitioners. Like Kate, you’ll see as much to avoid as to emulate in the first two encounters but you’ll be reassured and inspired as, in

This little book explains all you really need to know to justify, start, manage and benefit from monthly committed giving in your organisation. Monthly giving is perfect for fundraisers because donors love it. They find it easy, convenient and affordable. They can do lots of good just by giving a

If you believe that words matter then this refreshingly concise, 'opinionated little book' is for you - it aims to change forever the way you and your organisation communicate. The author’s message is that charities should learn to write better so that they can raise money. ‘The 11,149 words in this lovely