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Details
Understand what companies want from you and how to pitch to them. Highly practical exercises in communicating, presenting, negotiating and pitching. Practise pitches directly to corporate speakers, such as Legal & General.
Description
Understand what companies want from you and how to pitch to them. Highly practical exercises in communicating, presenting, negotiating and pitching. Practise pitches directly to corporate speakers, such as Legal & General.
Aims
Fundraisers will develop the relevant knowledge, skills, techniques and confidence to enable them to develop and present, negotiate and manage corporate partnerships to the benefit of charitable causes.
For
Those with some experience of fundraising, who have responsibility for, and some experience of, developing charity partnerships with companies.
Note: Participants will have the opportunity to hear and pitch directly to a corporate speaker.
Learning Outcomes
- Understand companies and their motivations and expectations when working with charities
- Develop and negotiate appropriate packages to meet the needs of both the charity and company
- Identify what an organisation’s strengths and weaknesses are, what the organisation needs and what can be offered to a company
- Explore key factors in being successful at generating income from companies
- Develop and deliver a successful pitch
- Understand the skills and importance of good account management
- Identify and develop good negotiation and communication skills
Content
- The company perspective - why companies give
- Generating creative ideas for win-win partnerships
- How to make the approach to corporate partners
- Key tips for making a successful pitch
- Opportunity to practice pitching and receive feedback
- Handling negotiations and meetings
- Communication skills
"An excellent mix of information, participation and access to external professionals. A pacey, info-packed course that really delivers”.
Vanessa Thomas, Hope House Children’s Hospice
Venues and Dates
London
Charity Centre, Directory of Social Change, 24 Stephenson Way, London NW1 2DP
Fees
Band A £327.00
Band B £516.00
Band C £655.00
[Price Bands]
Band A: Voluntary and community organisations with a turnover of up to £500,000.
Band B: Voluntary and community organisations with a turnover of over £500,000.
Band C: Statutory and commercial organisations.
You can also:
Book by post / fax