Marketing & communications, Marketing, Direct and digital marketing
The ultimate guide to marketing your charity - Online conference
Learn skills, share ideas, raise your profile.
Online conference on Wednesday 29 June
Welcome to your ultimate guide to marketing your charity
- Does your event need promoting?
- Does your website need a refresh or health check?
- What sort of content plan do you have?
- Getting to grips with the details of social media?
Whether you are a CEO of a small charity and need more people to know about your work to drive donations or a volunteer with a community group keen to attract more volunteers, we have tips for you.
Or, you may be a trustee looking to attract more funders or someone who has marketing on their long list of responsibilities. This day is curated just for you. Marketing Managers are also most welcome!
You will come out of this day armed with practical advice, guidance and tips to help guide your charity or community organisation to more donations, revenue or volunteers.
We have expert sessions, workshops, a panel discussion with Q&A and there’s an opportunity to share ideas and learn from other charities too.
Agenda
09:45 – Room opens – Network and meet other delegates
10:00 – Welcome – George Knight
10:10 – Setting the scene – The art of storytelling: branding
Ensure your branding encompasses your vision, mission and objectives and resonates with funders/users/doners/volunteers/supporters.
10:40 – Meet the experts – Content, content, content: José Blazquez, Product Development and Marketing Manager at DSC and Gabriella Poznansky, Digital Content and Communications Officer, DSC
Did we mention content? Just how do you keep coming up with ideas to put out content every day – and have the time to do it? We’ll show you how and our experts will talk about storytelling through video content, blog posts and social media visuals.
11:15 – Break
11:30 – Workshop choice
A) The essentials of a website: Nick Day, DSC Associate Trainer
Is your website accessible (W3C standard), mobile-friendly with an excellent user journey and experience? Learn the tips from the expert.
B) An effective newsletter: Helen Reynolds
Send email alerts that engage with your audience with well-designed content and build your GDPR compliant mailing list.
12:30 – Lunch break – Network and meet other delegates
13:15 – Workshop choice
A) The essentials of a website: Nick Day, DSC Associate Trainer
Is your website accessible (W3C standard), mobile-friendly with an excellent user journey and experience? Learn the tips from the expert.
B) An effective newsletter: Helen Reynolds
Send email alerts that engage with your audience with well-designed content and build your GDPR compliant mailing list.
14:15 – Break
14:30 – Q&A and panel discussion: Social media – Learn from the experts and transform your return on investment (ROI), panel includes: George Knight
José Blázquez, Dhruti Shah and Helen Reynolds
15:20 – What happens next?
15:30 – Small tasks, big impact
Our tips on how a few minutes each day can result in more donors, funding or revenue.
15:50 – Closing comments
16:00 – Close
Find out more about the experts here
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