Making the Most of Community Fundraising - Online course

One-day course

Online courses take place via Zoom and include a one hour lunch break as well as brief refreshment breaks.

Duration: One– day course with break and lunch time (10.00-16.00).

About

Many people and organisations prefer to raise money on behalf of a cause rather than donate directly. These community “generators” often go on to raise significant sums – far more than they might have given themselves. By involving these dedicated community champions/generators, you increase both the funds raised and the reach of your message.

This course is ideal if you’re looking to start raising funds from your local community or want to sharpen your approach to engaging individuals and organisations more effectively. Success comes from building strong relationships and inspiring people within your community to take action on your behalf, and this course will equip you with the practical strategies, skills, and confidence to do exactly that.

Digital PDF Included: Directory of Social Change – Community Fundraising

 Who should attend?

Anyone working or volunteering in a charity looking to find out more or improve how they raise money from community sources. It is especially relevant for Fundraising Assistants and Community Fundraising Officers.

Outcomes

By the end of the course, participants will:

• Have a better understanding of what community fundraising is (and isn’t!)
• Gain practical fundraising skills to support local projects
• Understand who to target and why
• Know more about the motivations
• Find out what roles volunteers can play in community fundraising
• Learn how to plan community campaigns, engage donors, and support volunteers fundraising for your cause
• Connect with a network of changemakers in your community
• Create sustainable impact for the cause you care about
• Think more about legal and ethical considerations
• Think of long-term relationships built by good supporter engagement

What will it cover?

• What is community fundraising
• Who are your target audiences
• What activities constitute community fundraising and how to make the most of them
• Communication and storytelling
• Getting people involved and identifying connectors
• Reactive vs proactive approach
• Motivations
• Supporter journey
• Being cost-effective with your activities
• Remember the legal and ethical considerations

Trainer: Gill Jolly, DSC Associate

Book your space and access an exclusive 15% off on DSC publications