Ahead of their learning lab on search engine marketing, digital marketing agency upriseUP share what’s in store at Charityfair this year. Take a look at what they had to say.
Charityfair is always a great event packed with expertise and inspiration and we’ll be there to pass on our own insights and learnings which could make a sizeable difference to your charities online performance.
Our Learning Lab
Our Learning Lab will provide your charity with a clear steer on where to start and where to focus your efforts for best results with paid advertising and search engine optimisation.
Ben Tuck, Account Director at upriseUP will be taking delegates through the specialised area of Google Ad Grants accounts – we currently manage 28 charities’ Google Ad Grant accounts so have a wealth of knowledge on best practice and what works – when to use a paid account, and the vital importance of tracking results with Google Analytics.
Kapwom Dingis, Head of SEO at upriseUP, will be exploring the importance of search engine optimisation for organic results, revealing how technical optimisation, website content and backlinks come together to get your website placed higher up in search result pages. Find out what will have the biggest impact quickest.
Our session will also include time for working in small groups putting learnings into practice, plus plenty of opportunity for Q&As. Attendees will come away with a better understanding of how these areas of digital marketing fit together, as well as quick wins to implement for their charity.
Come and say hello
We’ll be available for pre-bookable 15 minute Search Engine Marketing surgery sessions. We can take a quick look at your Google AdWords account, or a page of your website from a SEO perspective.
Throughout the day you’ll also be able to find us on our upriseUP stand, so do come and say hello, especially if you have any questions about digital marketing for your charity.