Fundraising

Cover all your fundraising bases with The Fundraising Series

Find out how to diversify your income streams.

Most charities know they need to diversify income, but it’s easy to end up with a mix of activities that have grown organically rather than by design. DSC’s fundraising series is built to help you step back, think strategically, and develop the most effective approaches to the income streams that matter most for your organisation. 

A toolkit, not just five books 

Taken together, Fundraising StrategyGrants FundraisingCommunity FundraisingLegacy and InMemory Fundraising and Corporate Fundraising and Partnerships give you a rounded, practical route map for building a more resilient fundraising mix. The series covers the big questions – where are we now, where could income come from, what fits our mission and values – and then drills into the specific skills, tactics and relationships needed to make each stream work. Because the titles share the same DSC DNA – researchbased, full of tools and realworld examples – they work particularly well as a shared reference library for staff, leaders and trustees. 

Strength in each strand 

Fundraising Strategy sets the overall direction, with a clear process for auditing your environment, setting objectives, choosing tactics and budgeting, including chapters on ethics, inclusion and agile planning that reflect the realities of fundraising now. Grants Fundraising then provides a 360degree view of working with funders – from researching prospects and understanding what they really want, through planning and writing strong applications, to stewardship and troubleshooting when things get tricky. 

Community Fundraising brings together leading practitioners to explore everything from collections and local events to mass participation and volunteer management, with case studies that show how to build something sustainable rather than oneoff. Legacy and InMemory Fundraising focuses on some of the most sensitive but highpotential areas of giving, helping you to design programmes and communications that are ethical, supportercentred and practical to deliver. And Corporate Fundraising and Partnerships looks at how to identify, win and grow partnerships that go beyond cheques to include volunteering, gifts in kind and longterm collaboration. 

Using the series in real life 

You can dip into individual books when a particular strand needs attention – for example, using Grants Fundraising to sharpen your bids this quarter, or Community Fundraising to rethink a flagging events programme. But the real power comes when you use the series together: letting Fundraising Strategy frame your overall direction, and then using the other titles to build depth, consistency and confidence in each income stream over time. 

For busy charities that want fundraising to feel more intentional, less reactive and firmly rooted in good practice, this series offers exactly that – a practical, userfriendly set of guides you can keep coming back to as your work and ambitions grow 

Click here to find out more and get copies of all five titles in the series.